A Study Addresses SMEs’ Lack of Advertising
A recent report, Advertising Part 2: How Advertising can unlock UK growth potential, show that only 30 percent of SMEs spend their resources in advertising … Read more
marketing campaign
Crowdfunding: How it Benefits Your Small Business
Crowdfunding is new for customers but its existence has long been known in the business world. It is simply defined as a method of raising … Read more
The Best Accounting Software for Small Businesses
As a business owner, you get confused whether you need to hire a public accountant or you just going to do all the calculations and … Read more
The 4Ps for Effective Marketing Campaign
You have established your business, now you have to think how customers will become aware of your brand. Exposure is definitely a complicated topic in … Read more
Jelly: The Next Marketing Tool?
Jelly is a Q & A app that makes use of images that enables users to ask questions to their followers or friends in their … Read more
Design Your Brand for Effective Marketing Campaign
A logo speaks everything about your business and it should be recognisable by customers. Today, businesses reinvent their designs to make them appealing to prospects. … Read more
Localisation – How it Affects Your Marketing Strategy
“What you see is what you get”. This is how business works. How you present your brand is what customers should get from your enterprise. … Read more
How Important is Business Data for Your Enterprise?
There is always wealth from the gathered business data. Data is crucial for entrepreneurs in understanding lead generation, website contents and marketing campaigns. The key … Read more